Brand · Netherlands
Matthijs
Dutch maker of country-flag-colored skull gummies, family-owned since 1920. Wholesale by the case, shipped from California.
Brand profile
About Matthijs
Matthijs is a Dutch family-owned confectionery company founded in 1920 in Hoogerheide, Noord-Brabant, and run by the same family for more than a century. The brand has become internationally recognized for its sugar-dusted skull gummies sold in country-flag color combinations, with a strong cult following in the Scandinavian and import-candy specialty channels.
Matthijs B.V. was founded in 1920 in Hoogerheide, a small town in Dutch Noord-Brabant. Now 105+ years old and still owned by the founding family, the brand has grown from a small workshop into a major Dutch candy manufacturer while preserving the original recipes through every generational handover.
Internationally, Matthijs is best known for its skull-shaped sour gummies, a category the brand helped shape. The signature pack is the Swedish Skulls (blue and yellow, named for the Swedish flag) and the Danish Skulls (pink and cream); cola and pinky skull variants round out the line. Beyond skulls, Matthijs also produces traditional Dutch licorice, wine gums, and a veggie (gelatin-free) candy line.
Matthijs has a strong following in the US/UK 'Scandi candy' import scene, even though the brand itself is Dutch, the skull gummies are most often sold alongside Swedish lösgodis SKUs in pick-and-mix walls and import candy stores.
- Country of origin
- Netherlands
- Headquarters
- Hoogerheide, Noord-Brabant, Netherlands
- Founded
- 1920
- Ownership
- Independent
Featured lineup
Signature Matthijs products
The flavors and shapes Matthijs is best known for. All wholesale by the case from our LA warehouse.
- 01
Swedish Skulls
Blue and yellow sour skull mix, named for Sweden's flag colors. Matthijs's most widely-stocked international SKU.
- 02
Danish Skulls
Pastel pink and cream skull gummies, the Danish-flag color variant of the signature shape.
- 03
Cola Skulls
Cola-flavored brown skull gummies; a darker, sweet-and-fizzy variant of the line.
- 04
Pinky Skulls
Single-color pink fruit-flavored skulls, a softer, sweeter entry in the skull range.
- 05
Veggie Candies
Matthijs's gelatin-free gummy line, a small but growing range for vegan and vegetarian buyers.
Buyers also ask
Frequently asked about Matthijs
What is Matthijs candy?
Matthijs is a Dutch family-owned confectionery company founded in 1920 in Hoogerheide, Netherlands. The brand is internationally recognized for its sugar-dusted skull-shaped gummies in country-flag colors, Swedish, Danish, cola, and pinky, and also produces a broader range of licorice, wine gums, and veggie (gelatin-free) candies.
Why are the skulls Swedish if the brand is Dutch?
The blue-and-yellow Swedish Skulls product is named for the Swedish flag colors, not the country of production. Matthijs has had a strong following in Scandinavian and import-candy channels for years, and the skull gummies are most often sold alongside Swedish lösgodis SKUs in pick-and-mix walls.
Are Matthijs candies vegan?
Matthijs's core skull gummies contain gelatin and are not vegan. The brand does offer a 'veggie candies' line that is gelatin-free; verify the specific SKU on the printed ingredient label on each case.
Where can I buy Matthijs candy in bulk?
TheSweetsTruck ships Matthijs by the case from our Santa Fe Springs warehouse to approved B2B retailers across the US and Canada. Apply for a wholesale account to unlock case-pack pricing on the full Matthijs range.
Who owns Matthijs?
Matthijs has been owned by the Matthijs family in the Netherlands continuously since 1920, over 105 years of unbroken family ownership. It has never been acquired by a multinational confectionery group.
