Ahlgrens Bilar: The World's Best-Selling Car
Ahlgrens Bilar are the little foam cars that Sweden buys more of than any other candy. Here is the story of the world's best-selling car.
Ahlgrens Bilar are soft, foam car-shaped candies and one of Sweden's best-selling sweets, sometimes joked about as the best-selling car in the world. Made by Cloetta since 1953, the pastel cars have a marshmallow-like texture and a mild, milky-sweet flavor that generations of Swedes grew up on.
What are Ahlgrens Bilar?
Small foam cars in soft pastel colors, with a springy, marshmallow texture and a gentle sweet flavor. They are a foam candy (skum) classic.
The best-selling car in the world
By volume, Ahlgrens Bilar outsell any actual car brand in Sweden, which is the running joke. They are a fixture of the pick-and-mix wall.
Where they fit
Mild and kid-friendly, Bilar are a gentle counterpoint to sour and salty pieces. See the wider Swedish candy brands and what Swedish candy is.
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Gustav Lindqvist · Candy Master
Gustav grew up in Sweden on a strict Saturday-candy schedule, mixing his lördagsgodis bag at the lösgodis wall before he could spell salmiak. He has spent years tasting his way across Scandinavian candy, and now curates the range at TheSweetsTruck, from BUBS sour skulls to the saltiest licorice most people cannot finish.
Last updated 6/22/2026