Aroma: Stockholm's Gelée Candy Maker
Aroma is the Stockholm maker behind classic Swedish gelée candy and jelly figures. Here is the story of a Swedish candy institution.
Aroma is a Swedish candy maker from Stockholm known for gelée candy: soft, jelly-style sweets and classic jelly figures. It is one of the smaller, traditional Swedish makers whose pieces a candy enthusiast recognizes instantly on the pick-and-mix wall.
Stockholm gelée classics
Aroma specializes in gelée, the soft jelly candy that has been part of Swedish losgodis for generations.
A traditional maker
Aroma sits in the indie, traditional tier of Swedish candy, the kind of name you will not see in every supermarket but every enthusiast knows.
Where it fits
Add Aroma gelée to a mixed bag, and see the wider brands guide and the Aroma range.
Keep reading
Gustav Lindqvist · Candy Master
Gustav grew up in Sweden on a strict Saturday-candy schedule, mixing his lördagsgodis bag at the lösgodis wall before he could spell salmiak. He has spent years tasting his way across Scandinavian candy, and now curates the range at TheSweetsTruck, from BUBS sour skulls to the saltiest licorice most people cannot finish.
Last updated 7/1/2026